Paid Search Growth Marketing Manager

Role Overview

The Paid Search Growth Marketing Manager will own the execution of paid search across Google Ads and Microsoft Advertising in North America, working to the strategy set by the Senior Manager, Paid Marketing, and driving a consistent pipeline of high-quality B2B leads for Sales.

What You Will Do

The manager will manage Perk’s paid search campaigns, run regular search query analysis, keyword expansion, and negative keyword management, use data-driven optimization to iterate continuously on efficiency and results, and partner with the SEO team on AEO initiatives.

Why It Might Be a Fit

The ideal candidate will have 4+ years of hands-on experience managing paid search campaigns, excellent working knowledge of Google Ads, and a proven track record of delivering against growth targets and quarterly OKRs.

Requirements

• 4+ years of hands-on experience managing paid search campaigns
• Excellent working knowledge of Google Ads
• Proficient use of Google Ads Editor and/or Microsoft Advertising Editor
• Experience managing B2B lead generation campaigns at scale
• Strong understanding of SQR analysis, keyword optimisation, match types and bidding strategies
• Proven track record of delivering (or overachieving) against growth targets and quarterly OKRs
• Experience with conversion tracking, tag management (e.g. Google Tag Manager) and attribution
• Analytical proficiency: comfortable in Google Analytics, Looker or similar tools, and skilled in MS Excel / Google Sheets

Benefits

• Competitive compensation
• Equity ownership in Perk
• 20 vacation days
• 12 public holidays
• Three medical plans to choose from
• Company contributions to 401(k) plan
• Pet insurance discounts
• Unforgettable Perk events
• Spring Health wellbeing partner
• 12-16 weeks’ paid parental leave
• 16 paid hours per year for volunteering
• 20 ‘Work from Anywhere’ days per year
• Four-week, fully paid sabbatical after 5 years
• Relocation support