Senior Director, Integrated Marketing & GTM

Role Overview

The Senior Director, Integrated Marketing & GTM role requires an experienced and innovative B2B marketing leader to oversee integrated marketing planning and execution across TriNetX’s priority verticals, solutions, audiences, and markets.

What You Will Do

Lead integrated marketing planning and execution, develop and execute integrated, full-funnel marketing programs, and use data and market insights to guide planning and decision-making.

Why It Might Be a Fit

The ideal candidate will have 10+ years of progressive B2B strategic, growth, or integrated marketing experience, including significant experience in health technology, health research, life sciences, or a related healthcare sector.

Requirements

• 10+ years of progressive B2B strategic, growth, or integrated marketing experience
• Bachelor’s degree in marketing, communications, or a related field
• Deep understanding of integrated marketing strategies and tactics
• A data-driven approach
• Strong executive presence and collaborative leadership
• Experience leveraging technology, automation, and AI to improve marketing efficiency
• Experience managing and developing teams and overseeing marketing budgets, agencies, and external partners

Benefits

• Base pay: realistic salary range
• Variable pay: commission or corporate bonus (role dependent)
• Equity
• Health, Dental, and Vision insurance
• Dependent Care Flexible Spending Account
• Health Savings Account with employer contributions
• Unlimited vacation and paid sick days
• Life insurance
• Short-term and long-term disability
• 12 weeks paid parental leave
• Pet insurance
• 401k plan