Marketing Analyst – Affiliates

Role Overview

The Marketing Analyst will lead the data and commercial analytics for the affiliate marketing program, evaluating partner performance, modeling commercial deal profitability, and safeguarding marketing ROI.

What You Will Do

The responsibilities include analyzing the player acquisition funnel, building cohort and retention analyses, modeling and stress-testing affiliate commercial deal structures, and delivering commercial performance reports.

Why It Might Be a Fit

The ideal candidate will have 2-4+ years of experience as a Marketing Analyst, strong proficiency in SQL, and demonstrated experience designing operational and executive dashboards in Power BI, Tableau, or Looker.

Requirements

• 2–4+ years of experience as a Marketing Analyst, Performance Marketing Analyst, or Commercial Data Analyst
• Prior experience in the iGaming / online gambling, sports betting, or high-volume transactional industries
• Clear understanding of iGaming commercial mechanics and metrics
• Strong proficiency in SQL
• Demonstrated experience designing operational and executive dashboards in Power BI, Tableau, or Looker
• Advanced modeling capabilities in Excel or Google Sheets
• Solid foundational understanding of how digital attribution models, UTM tagging, and conversion pipelines function
• Strong communication skills with the ability to present complex analytical data clearly to commercial stakeholders
• Sharp attention to detail and a proactive approach to identifying traffic anomalies, revenue leaks, and performance trends
• Basic familiarity with Python or R for statistical analysis and predictive modeling