Senior Product Marketing Manager

Role Overview

As a Product Marketing Manager, you’ll own the marketing for product releases and features, aligning with Product, Engineering, Community, and Sales to define what Unity says about its products and how to strategically launch tactics to support acquiring and retaining game developers.

What You Will Do

Positioning & Narrative: Own the positioning and messaging for product features and releases. Go-to-Market: Lead go-to-market for releases, betas, and feature rollouts. Audience Definition: Define precisely who a feature is for and document it clearly enough that other teams can act on it without reinterpreting it.

Why It Might Be a Fit

You’ll work with peers in your own team and across business units, and with managers and directors where the work needs it. You’ll need to have 4+ years in product marketing or go-to-market roles, with experience owning a feature, a launch, or part of a product line.

Requirements

• 4+ years in product marketing or go-to-market roles
• Experience owning a feature, a launch, or part of a product line
• Game production fluency: a background in games, or a deep grasp of modern development pipelines and creator workflows
• Experience marketing to technical audiences such as developers, engineers, or technical artists
• Exceptional writing skills
• Sound independent judgment and comfort with ambiguity
• Pattern recognition and data literacy
• Cross-functional range
• Strong with AI tools such as Claude Code, Gemini, or similar

Benefits

• Comprehensive health, life, and disability insurance
• Commute subsidy
• Employee stock ownership
• Competitive retirement/pension plans
• Generous vacation and personal days
• Support for new parents through leave and family-care programs
• Office food snacks
• Mental Health and Wellbeing programs and support
• Employee Resource Groups
• Global Employee Assistance Program
• Training and development programs
• Volunteering and donation matching program

Tagged as: Pipeline Management