Area Sales Manager

Role Overview

The Area Sales Manager will own and grow a portfolio of customer accounts, taking full responsibility for sales and gross profit performance. The role involves building strong relationships with customers through regular telephone and face-to-face contact, identifying customers whose spend has declined and proactively winning that business back, and becoming the trusted, dedicated point of contact for all stakeholders within accounts.

What You Will Do

The main responsibilities include owning and growing a portfolio of customer accounts, building strong relationships with customers, identifying gaps in product spend and developing opportunities to increase customer share of wallet, introducing and promoting new products and ranges, and providing customers with best-practice advice and developing bespoke solutions for one-off projects.

Why It Might Be a Fit

The ideal candidate will be a natural relationship builder with a strong commercial instinct, a proven track record in B2B sales or account management, and excellent communication and relationship-building skills. They will be proactive, responsive, and solution-oriented, with the ability to manage multiple opportunities and follow-ups without letting anything slip.

Requirements

• proven track record in B2B sales or account management
• strong customer-first mentality
• commercial awareness and a genuine desire to grow revenue
• excellent communication and relationship-building skills
• highly responsive, proactive, and solution-oriented approach
• ability to manage multiple opportunities and follow-ups without letting anything slip
• collaborative approach and ability to work effectively across departments
• flexibility and willingness to go the extra mile
• honesty, integrity, and ability to build relationships based on trust
• drive and resilience to be accountable for own results

Benefits

• £55,000 basic salary
• tiered commission scheme linked to customer spend
• company car
• laptop and mobile phone
• 20 days’ annual leave + bank holidays
• one additional holiday day for every completed year of service, up to 5 years