Global Marketing Director

Role Overview

The Global Marketing Director will lead digital, data, and AI-enabled marketing transformation at scale, shaping the growth of one of Australia’s leading international education portfolios. The role will provide functional leadership, establish shared performance measures, and improve CRM and digital maturity.

What You Will Do

The Global Marketing Director will lead marketing strategy and implementation for approved new markets, institutions, and growth initiatives, and provide constructive challenge and targeted support to institutional leaders.

Why It Might Be a Fit

The ideal candidate will demonstrate marketing transformation, commercial impact, and strong capability in digital marketing, CRM, automation, analytics, and responsible AI, with experience working across international markets and building trust with senior stakeholders.

Requirements

• Marketing transformation that extended beyond strategy into sustained implementation
• Commercial impact across enrolment, revenue, conversion, cost, or organisational growth
• Strong capability in digital marketing, CRM, automation, analytics, and responsible AI
• Experience working across international markets with different cultures, resources, and levels of marketing maturity
• The ability to build trust, influence without authority, and constructively challenge senior stakeholders
• Experience balancing enterprise frameworks with local market ownership and execution
• Success supporting market entry, greenfield operations, or international expansion