Marketing Manager and Market Access

Role Overview

Develops and manages marketing programs and market access initiatives for assigned product lines, including strategic and tactical plans, cross-functional collaboration, promotional programs, competitive tracking and recommendations for product opportunities.

What You Will Do

Research and identify market growth opportunities, formulate and direct marketing activities, collaborate with sales and business managers, provide feedback on marketing policy and product revisions, and execute product launches and sales tools.

Why It Might Be a Fit

The ideal candidate will have strong results orientation, analytical skills, and strategic planning capability, with experience in healthcare, pharmaceutical, or medical device marketing.

Requirements

• Strong results orientation, analytical skills, and strategic planning capability
• Excellent project management skills
• Skills in market research, pricing and reimbursement, customer advocacy development, product/program development, messaging and branding
• Good sense of urgency, strong follow-up, and ability to work independently

Tagged as: Data Analysis, Project Management