Senior Director, Product Marketing

Hybrid Full TimeToronto, Ontario, CanadaVaricent

Role Overview

As the Senior Director, Product Marketing, you will lead Varicent’s Product Marketing function and play a critical role in shaping the company’s go-to-market strategy, market positioning, category narrative, commercialization approach, and revenue growth initiatives.

What You Will Do

Lead and develop the Product Marketing organization, define and evolve product positioning, messaging frameworks, buyer personas, value propositions, and market narratives across Varicent’s solution portfolio, and lead product launches and go-to-market initiatives.

Why It Might Be a Fit

You will thrive at Varicent if you can innovate with purpose, join excellence, shape the future, and grow together in a supportive environment.

Requirements

  • 12+ years of experience in B2B technology organizations, with significant experience in enterprise SaaS, Revenue Operations, Sales Performance Management, sales technology, HR technology, financial planning technology, or related enterprise software markets
  • 7+ years of Product Marketing experience, including ownership of positioning, messaging, go-to-market strategy, commercialization, or product launches
  • 3+ years of experience leading and developing Product Marketing teams, including managing senior individual contributors, people leaders, or Product Marketing managers

Benefits

  • Comprehensive medical, dental, and vision coverage
  • PTO and public holidays
  • Dedicated time to give back and support the communities that matter to you
  • Dedicated learning days to support continuous growth, skill development, and professional learning
  • Compensation that reflects your market and your value
  • Retirement plans designed to help you build long-term financial security
  • Support for continuing education and professional development
  • Work where you thrive, with remote and hybrid options available across most regions

Tagged as:

To apply for this job please visit job-boards.greenhouse.io.

RevOps Careers Favicon

Get the latest RevOps jobs every Monday.

No noise. Just the best GTM roles, curated weekly.

We don’t spam! Read our privacy policy for more info.

Get the full Role Intel for this job

ReLoop.me’s full Role Intel shows the real level behind the title, an estimated pay range, a must-have checklist and the questions to ask before you apply.

Tired of manual job applications?

JobCopilot auto-applies to thousands of RevOps and GTM roles on your behalf — so you can focus on interviews, not applications.

Applying for this role?

Tailor your resume to this exact role — hiring managers notice the difference.

Latest articles on the blog

RECRUITERS!

Reduce the risk of your recruitment process (applicant quality, long and inefficient process) by selecting from a relevant pool of candidates.

POST A NEW JOB NOW!