Marketing Analyst I

Role Overview

The role involves supporting the planning and execution of Go-to-Market (GTM) strategies for product launches, promotions, and positioning of products, services, and offers focused on the B2B market. The candidate will contribute to the organization and monitoring of the commercial and marketing action calendar, aligning initiatives for acquiring new customers and rentabilizing the customer portfolio.

What You Will Do

The candidate will perform market research, support the construction of value proposals, develop and update support materials for sales forces, support the execution of product launch campaigns, and contribute to the organization and updating of the B2B product and offer portfolio.

Why It Might Be a Fit

The ideal candidate will have experience or familiarity with B2B marketing, especially in the technology, telecommunications, or corporate services segments, and will be able to work in a team, contributing to the alignment and execution of GTM initiatives.

Requirements

• Bachelor’s degree in Marketing, Publicity, Administration, Communication, or related areas
• Initial experience in marketing, communication, product marketing, commercial marketing, or related activities
• Basic knowledge of planning and executing marketing campaigns
• Familiarity with market research, competitive analysis, and information organization
• Knowledge of Excel and PowerPoint for preparing controls, reports, and presentations
• Good written and verbal communication skills, with the ability to organize information and develop commercial materials
• Analytical, organized, and easy-to-work-with profile

Benefits

• Participation by Results Program – PPR
• Medical and Dental Assistance
• Meal/Alimentation Allowance
• Life Insurance
• Social Attendance Program (PAS)
• One day off per month on your birthday
• Corporate University
• Totalpass (Discounts in Academies/Sports)
• Zenklub (Therapy Sessions)
• Childcare Allowance
• PCD (Physical Disability) Allowance