Senior Product Marketing Manager – Services

Role Overview

The Sr. Portfolio Marketing Manager – Services serves as an expert for the Services portfolio in customer applications, market trends, competitive landscape, buyer personas and product positioning. This role is responsible for developing the marketing strategy, including value propositions, creating marketing collateral, sales enablement, go-to-market plans, events, and campaigns.

What You Will Do

Own business relationship as single point of contact (SPOC) and acts as product expert for holistic positioning, solutions and marketing initiatives across the portfolio. Develop comprehensive product launch and program plans for new and existing services that drive a solutions marketing mindset across the business unit.

Why It Might Be a Fit

The successful candidate will be a goal-oriented self-starter; comfortable with ambiguity, know how to define clear objectives in uncertainty and deliver results. Highly collaborative, able to work across functional teams. Must be able to prioritize many projects and work well under pressure.

Requirements

• Minimum 10+ years experience in product marketing, engineering, or product management for B2B in a technical industry.
• At least 3 years in Enterprise Software Product Marketing role within an industrial class solutions setting (Advanced Systems Control and/or data Centers would be a plus).
• Engineering background a plus.
• Strong presentations and public speaking skills.
• Experience with data analysis and ability to effectively communicate findings while tailoring to a variety of different audiences.
• Ability to create value propositions and messaging strategies.
• Ability to develop strategies for creating marketing driven pipeline for new and existing offerings as well as upsell, cross-sell and account-based marketing programs to grow existing relationships.
• Goal oriented self-starter; comfortable with ambiguity, know how to define clear objectives in uncertainty and deliver results
• Highly collaborative, able to work across functional teams
• Must be able to prioritize many projects and work well under pressure.
• Proactive communicator with strong attention to detail.
• Ability to pick up technical concepts quickly.
• Enthusiastic and persistent problem solver.
• Excellent organizational skills and process-oriented
• Strong written and verbal communication skills
• Self-motivated; comfortable owning processes/projects and seeing them through to completion
• Knowledge of data center software/hardware solutions and industry trends