Regional Commercial Marketing Manager – Distributor Markets

Role Overview

The Regional Commercial Marketing Manager will be part of the GEU team, responsible for executing commercial and marketing strategies for Vestacy in the distributor markets of Central America. The role involves designing and implementing regional Trade Marketing programs, leading the annual Trade Marketing planning, and identifying opportunities for improvement in commercial execution.

What You Will Do

Responsibilities include designing and implementing regional Trade Marketing programs, converting global and regional strategies into concrete activation plans, leading the annual Trade Marketing planning, and identifying opportunities for improvement in commercial execution.

Why It Might Be a Fit

The ideal candidate will have strong commercial and marketing vision, experience working with business models through distributors, and excellent communication, influence, and presentation skills.

Requirements

• Bachelor’s degree in Business Administration, Engineering, Finance, Accounting, or related field
• Solid experience in Trade Marketing, Shopper Marketing, Channel Marketing, or Commercial Marketing positions within consumer goods companies (FMCG), Consumer Health, consumer goods, food, or similar industries
• Strong commercial and marketing vision, with the ability to convert strategies into effective execution plans
• Experience working with business models through distributors or indirect markets
• Experience leading activation programs in multiple markets
• Advanced English for interaction with global teams and stakeholders
• Solid analytical and strategic thinking
• Excellent communication, influence, and presentation skills
• Ability to manage multiple projects, markets, and stakeholder groups simultaneously

Benefits

• Opportunities for internal mobility and professional development
• Referral program
• Access to online learning academy
• Wellness and mental health resources
• Short-term bonus incentives