Role Overview
The Performance Media Specialist plays a pivotal role in leading the delivery of marketing investment across key performance media channels to drive flight and ancillary revenue.
What You Will Do
Manage the airline paid search and always-on performance media workstreams, shape the demand capture strategy, and provide ongoing internal reporting.
Why It Might Be a Fit
You’ll be great in this role if you have a strong experience in executing revenue/value-based media buying strategies, have a proven track record of implementing experimentation and structured testing, and are comfortable discussing web tracking and attribution models.
Requirements
- tertiary or equivalent business qualification
- at least 3 years of digital experience
- advanced user with digital analytics tools such as Adobe Analytics or Google Analytics
- strong experience in executing revenue/value-based media buying strategies
- proven project management capabilities
- solid working knowledge of broader digital & offline media channels and marketing principles
- experience in SEM, performance social, and display activity
- proven track record of implementing experimentation, structured testing, and optimisation projects
Benefits
- Discounted flights for you and your loved ones
- Flexible, hybrid work style
- Discounts on travel insurance, lounge membership, car hire, accommodation, and experiences worldwide
- Cheaper hospitality, retail, technology, beauty, and wellness services
- Free counselling and access to a wellbeing app
- ‘Dress for Your Day’ – enjoy the freedom to wear whatever makes you feel great for the type of work you do and the day you have ahead of you.
To apply for this job please visit linkedin.com.
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