Marketing Analyst, Demand Generation and Nurture

Role Overview

We are looking for a highly analytical Marketing Analyst who will be responsible for building customer acquisition, lead generation and demand creation activities, partnering with our regional and global marketing teams.

What You Will Do

Develop and implement B2B marketing operations strategies focused on customer acquisition, lead generation and demand creation, ideate and execute demand generation campaigns, and maintain a feedback loop with global and regional sales and client facing teams.

Why It Might Be a Fit

A candidate who would succeed in this role will have a track record of building and maintain strong relationships and a continuous feedback loop between sales and regional marketing teams to improve alignment, lead follow-up, and campaign performance.

Requirements

• 2 or more years of work experience with a Bachelor’s Degree or an Advanced Degree
• Demonstrable experience in creating and executing successful demand generation and lead generation campaigns
• Strong analytical skills with experience in user segmentation, conversion rate optimization and funnel analysis
• Strong writing skills and understanding of how to write in both marketing and sales tones
• Demonstrated ability to leverage AI-powered tools to accelerate analysis, uncover actionable insights, and improve data-driven decision-making
• Strong communications, influencing, and collaboration skills (written, translating messages into graphic concepts, verbal)

Benefits

• Medical
• Dental
• Vision
• 401(k)
• FSA/HSA
• Life Insurance
• Paid Time Off
• Wellness Program