Vice President, B2B & Product Marketing, Europe

Role Overview

The Vice President, B2B and Product Marketing, Europe is a senior strategic and commercial leadership role responsible for defining and driving the long-term B2B and Product Marketing vision for the region.

What You Will Do

The role involves leading a large, distributed organisation, defining and executing the Europe B2B and Product Marketing strategy, establishing Marketing as a measurable commercial growth engine, and serving as the senior B2B and Product Marketing partner to Europe Marketing, Sales, Product, Business Unit and regional leadership.

Why It Might Be a Fit

The ideal candidate will have extensive senior leadership experience in B2B marketing, product marketing, commercial strategy, sales, go-to-market, or a closely related discipline within a complex, international organisation, and a proven record of translating strategy into measurable sales, pipeline, adoption and revenue outcomes.

Requirements

• Extensive senior leadership experience in B2B marketing, product marketing, commercial strategy, sales, go-to-market, or a closely related discipline within a complex, international organisation
• A proven record of translating strategy into measurable sales, pipeline, adoption and revenue outcomes
• Exceptional commercial and financial acumen, including portfolio prioritisation, investment governance, business-case development and ROI management
• Deep expertise in customer insight, segmentation, positioning, product commercialisation, demand generation, account-based marketing and sales enablement
• Demonstrated success leading large, distributed teams through both direct authority and influence in a highly matrixed environment
• Executive presence and the ability to advise, challenge and align senior stakeholders across Marketing, Sales, Product, Finance and regional leadership
• Strong analytical orientation and experience building performance frameworks that connect marketing activity to commercial outcomes
• Excellent written, verbal and presentation skills, with the ability to simplify complexity and mobilise diverse teams around a common agenda
• Experience leading transformation, including operating-model evolution, digital and data capability building, and adoption of AI-enabled marketing practices
• Global outlook and cultural fluency, with the judgement and empathy to operate effectively across Europe’s diverse markets
• Bachelor’s degree or equivalent professional experience; advanced business or marketing qualification preferred

Benefits

• Dental insurance
• Vision insurance
• Health insurance
• 401(k) or pension plan
• Paid time off
• Stock options
• Relocation assistance