Growth and Demand Generation

Role Overview

Build Vitalize’s demand engine from the ground up, creating qualified pipeline across target health systems. Partner with Sales to identify priority accounts, build campaigns, and determine which channels drive the strongest pipeline and ROI.

What You Will Do

Own campaigns end to end, build account-based motion, manage growth budget, partner with Sales, experiment and iterate, turn story into demand, and own the funnel and numbers.

Why It Might Be a Fit

4+ years of experience in growth, demand generation, or B2B marketing, with a track record of building programs that generated measurable pipeline and revenue. Strong analytical instincts, creativity in finding new ways to reach buyers, and a bias toward experimentation and learning.

Requirements

• 4+ years of experience in growth, demand generation, or B2B marketing
• A track record of building programs that generated measurable pipeline and revenue
• Experience marketing to enterprise buyers, ideally within a complex or long sales cycle
• Experience building account-based marketing programs for a defined set of high-value accounts
• Experience managing a meaningful marketing budget and making investment decisions based on pipeline, conversion, and ROI
• Strong analytical instincts and comfort using data to decide what to test, stop, and scale
• Creativity in finding new ways to reach hard-to-access buyers
• A strong understanding of how Marketing and Sales work together to create pipeline
• The ability to move between strategy and hands-on execution
• A builder mentality
• A bias toward experimentation, learning, and moving quickly

Benefits

• Medical, dental, and vision insurance
• 401(k) with company match
• Flexible PTO
• Unlimited travel budget to visit customer sites
• Bi-annual company off-sites
• Free meals in-office
• $5,000 relocation bonus
• Desk setup reimbursement
• Commuter benefits
• Monthly gym/wellness stipend