Marketing Director

Role Overview

The Marketing Director will create short, medium, and long-term marketing strategies for the company, develop strategies to increase brand awareness, brand value, and market share, and manage brand positioning, brand identity, and corporate communication.

What You Will Do

The job involves planning marketing activities to deliver products and services to the target audience, developing new product launch strategies, product promotion, and market entry strategies, managing digital marketing, social media, search engine advertising, digital content, and performance marketing activities, and analyzing customer behavior and sales data to contribute to the development of marketing strategies.

Why It Might Be a Fit

The ideal candidate will have a degree from a university in Business, Marketing, Economics, Communication, or Industrial Engineering, with at least 15 years of experience in marketing and 5 years of experience in a management position, and strong strategic thinking, problem-solving, and decision-making skills.

Requirements

• Degree from a university in Business, Marketing, Economics, Communication, or Industrial Engineering
• At least 15 years of experience in marketing
• 5 years of experience in a management position
• Experience in the automotive, motorcycle, electric vehicle, or durable consumer goods sectors
• Familiarity with digital marketing, performance marketing, social media management, and digital advertising channels
• Experience in market research, competitor analysis, customer behavior, and market trends
• Ability to manage marketing budgets, resource planning, and cost control
• Experience in brand positioning, product launch, and product marketing strategies
• Ability to work collaboratively with the sales, product development, and sales after-sales teams
• Experience in data analysis, performance measurement, and reporting
• Strong strategic thinking, problem-solving, and decision-making skills
• Ability to communicate effectively, negotiate, and lead
• Experience in team management and employee development