GTM Marketing Manager

On Site Full TimeStockholm, SwedenVoyado

Role Overview

The GTM Marketing Manager will lead account-based programs and customer marketing across the product suite, working closely with Account Management, Customer Success, and Marketing to deliver joint GTM execution.

What You Will Do

The role involves building and running account-based marketing programs, analyzing buying and product signals, planning and running customer marketing programs, and working with Product and Revenue Operations to define reporting and track adoption, usage, and revenue impact.

Why It Might Be a Fit

The ideal candidate combines commercial focus with real curiosity about customers, thinks in outcomes, and can keep marketing programs moving across many stakeholders with different priorities.

Requirements

  • Experience in B2B marketing within SaaS or technology, ideally in e-commerce, martech, CRM, or customer experience.
  • A track record of defining go-to-market tactics for complex, technical products in competitive markets.
  • Hands-on experience with account-based marketing.
  • Experience working closely with sales and revenue teams in a mid-market or enterprise setting, with a clear impact on pipeline, win rates, or revenue.
  • Strong analytical skills, using market data, pipeline insights, and win/loss analysis.
  • Excellent communication and storytelling skills, with the ability to influence senior stakeholders.

Benefits

  • 30 days of vacation
  • Wellness allowance
  • Personal development opportunities
  • Summits and team activities
  • Four days from the office and one day from home

To apply for this job please visit careers.voyado.com.

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