Manager, Product Marketing

Role Overview

Vuori is looking for an experienced and highly collaborative individual to fill the Manager, Product Marketing role at Vuori. This role sits at the center of product creation and market execution, serving as the strategic bridge between Merchandising, Design, Creative, and Marketing.

What You Will Do

Serve as the dedicated Product Marketing lead for the Men’s business, owning product positioning, storytelling, and go-to-market readiness across the entire assortment. Develop seasonal product narratives, franchise strategies, naming recommendations, and creative briefs that inspire consumer-facing marketing programs.

Why It Might Be a Fit

This is a unique opportunity to help continue to build the future of Product Marketing at one of the fastest-growing apparel brands, building scalable processes, elevating product storytelling, and ensuring the intent behind every product comes to life across all consumer touchpoints.

Requirements

• Bachelor’s degree or equivalent years of experience
• 6+ years of experience in Product Marketing, Brand Marketing, Merchandising, Product Management, or related fields within apparel, footwear, consumer goods, or lifestyle brands
• Demonstrated experience developing product positioning, storytelling frameworks, and go-to-market strategies
• Strong understanding of the apparel product creation process from concept through market launch
• Exceptional cross-functional leadership skills with the ability to create relationships and influence stakeholders across multiple teams and organizational levels
• Proven ability to manage complex projects, competing priorities, and seasonal timelines in a fast-paced environment
• Strong written and verbal communication skills with experience developing briefs, presentations, and executive-ready communications
• Passion for product, consumer insights, and creating meaningful brand experiences through exceptional storytelling

Benefits

• Health Insurance
• Savings and Retirement Plan
• Employee Assistance Program
• Generous Vuori Discount & Industry Perks
• Paid Time Off
• Wellness & Fitness benefits