Marketing Lead

Role Overview

The Marketing Lead will take ownership of local marketing initiatives, strengthen the dealership’s digital presence, and help drive growth. This role requires a creative, data-driven marketer who can execute campaigns across multiple channels and create engaging content.

What You Will Do

The Marketing Lead will lead day-to-day marketing initiatives, coordinate marketing across digital advertising, website content, CRM/email campaigns, social media, and in-store promotions. They will also analyze results, identify trends, and recommend actionable improvements to increase marketing effectiveness.

Why It Might Be a Fit

The ideal candidate is someone who takes ownership, brings fresh ideas to the table, and follows through. They should enjoy working with people, be proactive, and have a solutions-oriented mindset.

Requirements

• Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent hands-on marketing experience
• 2–4 years of experience in marketing, digital marketing, campaign management, or a related field
• Experience executing multi-channel marketing initiatives, including social media, website content, email/CRM, and digital advertising
• Strong analytical skills with the ability to interpret marketing data and translate insights into meaningful action
• Experience creating or coordinating engaging digital content, including photography, video, or social media campaigns
• Proficiency with Microsoft Excel, PowerPoint, and digital marketing tools
• Excellent written and verbal communication skills, including the ability to collaborate with and present ideas to business leaders
• Strong project management skills with the ability to balance competing priorities and meet deadlines
• A proactive, solutions-oriented mindset with strong attention to detail

Benefits

• Paid Time Off (PTO)
• Career Growth & Advancement
• Fertility & Adoption Assistance
• Comprehensive Health Benefits
• Life Insurance & 401(k) with Employer Match
• Paid Clothing Program
• Employee Discounts
• Employee Resource Groups
• Community Involvement
• Employee Assistance Program (EAP)
• Employee Referral Program