Marketing Manager, Partnerships

Role Overview

The Marketing Manager, Partnerships will spearhead end-to-end co-marketing and brand partnership campaigns, ideating, pitching, and executing strategic collaborations that celebrate WEBTOON IP and creators while engaging partner fanbases.

What You Will Do

Key responsibilities include leading integrated partnership marketing campaigns, developing original partnership concepts, owning comprehensive go-to-market campaign plans, and managing creative approvals.

Why It Might Be a Fit

The ideal candidate will have a proven portfolio of successful partnership campaigns, exceptional pitch and storytelling skills, and a genuine appreciation and understanding of fandom-driven audiences.

Requirements

• 5+ years of professional experience in entertainment, brand, or consumer marketing
• 3+ years directly leading co-marketing or brand partnership campaigns
• Demonstrated Track Record of successful partnership campaigns
• Pitch & Storytelling Excellence
• Full-Funnel Campaign Experience
• Ecosystem Knowledge
• Fandom Fluency
• Cross-Functional Influence
• Analytical & Organizational Acumen
• Communication Skills

Benefits

• Career development
• Health benefits
• Generous PTO and Parental Leave Top-up
• 401K Contributions
• Commuter Benefits
• Global WEBTOON and LINE FRIENDS discount program