Sr. Product Marketing Manager, Medscape AI/AdTech

Role Overview

The Sr. Manager, Product Marketing is a pivotal team member driving strategic, analytical, and operational success across our ad tech offerings and Medscape AI. The Sr. Manager leads go-to-market strategy for these products, translates platform capabilities into clear, sellable solutions, and acts as the strategic bridge across Sales, Product, Production, Client Services, and Marketing Solutions to drive revenue, ROI, and operational efficiency.

What You Will Do

Product Marketing & Go-To-Market, Medscape and PulsePoint Alignment, Data-Driven Optimization & Business Intelligence, Operational Excellence & Cross-Functional Leadership

Why It Might Be a Fit

Qualifications include 5+ years of product marketing, digital strategy, or brand management experience within ad tech, digital media, publishing, or pharma marketing, working knowledge of the ad tech ecosystem, and experience marketing or launching AI-enabled or data-driven products.

Requirements

• Bachelor’s degree (or equivalent experience)
• 5+ years of product marketing, digital strategy, or brand management experience within ad tech, digital media, publishing, or pharma marketing
• Working knowledge of the ad tech ecosystem
• Experience marketing or launching AI-enabled or data-driven products
• Demonstrated track record of managing new product rollouts, writing technical and business requirements, and leading cross-functional teams from alignment through post-launch analysis
• Proven ability to design, scale, and optimize cross-functional workflows, including across organizations undergoing integration
• Exceptional communication and presentation skills
• High proficiency in Microsoft Office (specifically Excel)
• Familiarity with platforms such as Tableau, DMP/DSP/SSPs, and Ad Servers
• Familiarity with generative AI tools such as ChatGPT, Claude, Microsoft Copilot, or Gemini

Benefits

• Health Insurance (medical, dental, and vision coverage)
• Paid Time Off (including vacation, sick leave, and flexible holiday days)
• 401(k) Retirement Plan with employer matching
• Life and Disability Insurance
• Employee Assistance Program (EAP)
• Commuter and/or Transit Benefits (if applicable)