Social Media Operations Manager – AI Content & Multi-Account (Travel)

On Site Full TimeKuala Lumpur, MalaysiaWelsend

Role Overview

Manage 1,000+ social media accounts for a travel brand in Malaysia, using an in-house AI system to produce localized content at scale.

What You Will Do

Run social media campaigns on TikTok, Facebook, Instagram, YouTube, and Xiaohongshu, track data, and improve content based on results.

Why It Might Be a Fit

You’ll build an AI-driven content operation from scratch, work with a regional team, and make a direct impact on business growth.

Requirements

  • Experience running social media for overseas markets
  • Good knowledge of Facebook, Instagram, and TikTok rules
  • Able to tailor content to different audiences
  • Travel or hospitality background preferred
  • Fluent Mandarin and good English
  • Malay or Cantonese is a plus

To apply for this job please visit linkedin.com.

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