Product Marketing Specialist

Role Overview

The Product Marketing Specialist will drive platform messaging, manage analyst relations, and deliver competitive intelligence to solidify Whatfix’s position as the leading Digital Adoption Platform (DAP).

What You Will Do

The role will involve positioning and strategic messaging, product launches and GTM strategy, sales and cross-functional enablement, and executive evangelism.

Why It Might Be a Fit

The ideal candidate will have 7+ years of core Product Marketing experience in B2B Enterprise SaaS, exceptional communication skills, and the ability to lead through influence.

Requirements

• 7+ years of core Product Marketing experience in B2B Enterprise SaaS
• Exceptional Communication: Outstanding written narrative, presentation, and storytelling skills
• Cross-Functional Leadership: Proven ability to lead through influence, partnering closely with Product Management, Executive Leadership, and Sales
• MBA preferred
• Experience in Digital Adoption Platforms (DAP), Enterprise Analytics, or Contact Center tech is a plus

Benefits

• Best-in-class medical insurance coverage
• Free lunch & dinner buffet
• Doorstep cab drop facility
• Education sponsorship
• Internal job transfer & global mobility programs
• Scope to represent Whatfix at global events
• Uncapped incentives, bonus plans, and opportunities to employees (especially those in GTM teams) to travel to meet our global customers