Territory Sales Manager

Company Description BTS Tire & Wheel Distributors is a family-owned distributor of tires, wheels, supplies, and equipment serving North Carolina, South Carolina, Virginia, and Eastern Georgia & Tennessee. Founded in 1929, the company emphasizes long-term, relationship-driven partnerships with dealers and customers. BTS operates 15 distribution centers across its territories. Team members join a stable, growth-oriented organization that values collaboration, integrity, and customer-focused service.

Role Description The Territory Sales Manager is a full-time, on-site role based in Richmond, VA. This role is responsible for managing and growing an assigned territory by building strong relationships with existing and prospective dealers, conducting regular in-person visits, and identifying opportunities to increase sales of tires, wheels, supplies, and equipment. Day-to-day activities include presenting product solutions, preparing quotes, following up on orders, and collaborating with internal teams to ensure accurate inventory, pricing, and delivery. The Territory Sales Manager will provide product and sales training to customers, address issues promptly to maintain a high level of customer satisfaction, and track performance metrics to meet or exceed territory sales targets. The role requires consistent travel within the territory and effective planning of routes and customer meetings.

Qualifications

• Strong Communication skills, including clear verbal and written communication and effective presentation abilities.
• Proven Sales experience, with a track record of meeting or exceeding territory or account-based goals.
• Customer Service skills focused on building long-term relationships, resolving issues, and supporting dealer needs.
• Training experience, including the ability to deliver product and sales training to customers and internal team members.
• Sales Management capabilities, such as territory planning, pipeline management, and performance tracking.
• Valid driver’s license and willingness to travel frequently within the assigned territory.
• Familiarity with automotive, tire, or related industry products is preferred.
• Proficiency with basic office and CRM software to manage accounts, orders, and reporting.
• Ability to work independently, organize priorities, and collaborate effectively with distribution center teams.
• High school diploma or equivalent required; post-secondary education in Business, Sales, or a related field is a plus.

Tagged as: Pipeline Management, Territory Planning