Chief Revenue Officer

Job Description

About the Company

Our client is a rapidly growing, technology-focused consumer goods company transforming the way consumers interact with and experience their products. They combine innovative technology, compelling consumer products, and a strong go-to-market strategy to create differentiated products and build a scalable, high-growth business.

We are seeking an exceptional Chief Revenue Officer (CRO) to lead their next phase of growth. This is a highly strategic and hands-on executive role responsible for accelerating revenue, expanding distribution, developing B2B channel partnerships, and building the sales and marketing organization required to scale the company.

The Opportunity

The CRO will be a key member of the executive leadership team and will own the company’s overall revenue strategy and execution.

We are looking for a proven growth leader who has personally helped build and scale a consumer goods company, understands the complexities of B2B and channel-driven sales, and has the leadership experience to take a growing organization to its next level.

The ideal candidate has served as a CRO or equivalent senior commercial executive, has led sales and/or marketing teams, and has a demonstrated history of delivering significant revenue growth. Experience taking a company through an acquisition, merger, or other major strategic transaction is a significant plus.

Major Responsibilities

Revenue & Growth Strategy

• Develop and execute the company’s overall revenue strategy across B2B, channel, retail, strategic partnerships, and other relevant channels.
• Build a scalable, repeatable go-to-market model designed to support rapid growth.
• Identify new revenue opportunities, markets, customers, channels, and strategic partnerships.
• Establish revenue targets, KPIs, forecasting processes, and accountability across the organization.
• Develop pricing, channel, distribution, and commercial strategies that maximize profitable growth.
• Work closely with the CEO and executive team to translate company strategy into measurable revenue results.

B2B & Channel Sales

• Lead the development and expansion of the company’s B2B channel strategy.
• Build and manage relationships with distributors, retailers, strategic partners, enterprise customers, and other channel partners.
• Develop channel programs, partnerships, incentives, and sales strategies that drive sustainable growth.
• Identify opportunities to expand distribution and increase market penetration.
• Build a high-performing channel sales organization and establish the processes necessary to scale it.

Sales & Marketing Leadership

• Lead, develop, and scale the sales and marketing organization.
• Establish clear organizational structure, goals, compensation plans, performance metrics, and operating rhythms.
• Partner closely with marketing to align brand, demand generation, customer acquisition, and sales initiatives.
• Create a culture of accountability, performance, collaboration, and continuous improvement.
• Recruit, mentor, and retain exceptional commercial talent.

Company Scaling

• Bring proven experience scaling a company from one stage of growth to the next.
• Build the systems, processes, technology, and organizational infrastructure required to support significant revenue growth.
• Use data and analytics to improve sales productivity, customer acquisition, retention, forecasting, and profitability.
• Work cross-functionally with product, operations, finance, and leadership to ensure the company can effectively support growth.

Required Experience

• Proven experience as a Chief Revenue Officer (CRO),
• Deep consumer goods / consumer products experience is essential.
• Demonstrated success growing a company and materially increasing revenue.
• Significant B2B channel sales experience, including distributors, retailers, strategic partnerships, or other indirect sales channels.
• Experience leading and scaling sales and/or marketing teams.
• Demonstrated ability to develop and execute a comprehensive go-to-market strategy.
• Experience building scalable sales organizations, processes, and revenue infrastructure.
• Strong commercial, financial, analytical, and operational understanding.
• Track record of recruiting, developing, and leading high-performing teams.
• Entrepreneurial mindset with the ability to operate strategically while remaining hands-on when necessary.

Strongly Preferred

• Experience taking a company through an acquisition or merger.
• Experience working with private equity, venture capital, or other growth investors.
• Experience expanding distribution through major retail or strategic channel partners.
• Experience taking a company through a significant growth or scale-up phase.
• Built relationships with major partners, retailers, distributors, or enterprise customers.
• Served as the commercial leader responsible for company-wide revenue.
• Navigated periods of rapid growth, organizational change, and increasing complexity.

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Tagged as: Change Management, Compensation Design, Forecasting