Marketing Manager

On Site Full TimeNew York, United StatesZoi Mediterranean Nomad

WE’RE HIRING – MARKETING & BRAND STRATEGY MANAGER

Industry: Hospitality, Restaurants & Nightlife
Position: Marketing & Brand Strategy Manager
Experience: Previous marketing management experience required

About the Role

We are seeking an experienced, creative, and strategic Marketing Manager to oversee marketing initiatives across our restaurant and nightlife brands.

This is primarily a strategy, creative direction, and oversight position, rather than a hands-on social media content creation role.

The ideal candidate will bring fresh ideas, develop effective marketing strategies, supervise influencer collaborations, and guide our marketing team to strengthen brand awareness, engagement, and customer acquisition.

Key Responsibilities

Marketing Strategy & Brand Development

  • Develop monthly and seasonal marketing strategies.

  • Identify new opportunities to increase brand visibility, reservations, and customer engagement.

  • Provide creative direction for campaigns, special events, and promotions.

  • Monitor competitors, hospitality trends, and marketing opportunities.

Social Media Strategy & Oversight

  • Oversee Instagram, TikTok, and Facebook marketing strategies.

  • Develop creative concepts and campaign ideas for the content team.

  • Guide team members responsible for content creation, posting, and daily social media management.

  • Review overall brand consistency and campaign performance.

  • Direct and supervise rather than personally handle daily posting.

Influencer Marketing

  • Develop influencer collaboration strategies.

  • Oversee influencer outreach, partnerships, and campaign execution.

  • Evaluate influencer quality, audience relevance, and campaign results.

  • Supervise team members responsible for influencer communication and coordination.

Email Marketing

  • Plan and oversee weekly email marketing campaigns.

  • Develop promotional concepts, messaging strategies, and customer engagement initiatives.

  • Coordinate email content and execution with the marketing team.

  • Monitor campaign effectiveness and recommend improvements.

Team Leadership & Performance

  • Provide direction and guidance to the marketing team.

  • Delegate execution tasks and oversee project progress.

  • Conduct regular marketing reviews and provide strategic recommendations.

  • Present new ideas and opportunities to management.

Qualifications

  • Proven experience in marketing strategy, brand management, or marketing leadership.

  • Strong understanding of Instagram, TikTok, Facebook, influencer marketing, and email marketing.

  • Experience in hospitality, restaurants, nightlife, or lifestyle brands is strongly preferred.

  • Excellent creative thinking, communication, and leadership skills.

  • Ability to develop marketing strategies and effectively delegate execution.

  • Results-oriented mindset with an understanding of campaign performance and brand growth.

Important

This is not a daily social media posting or content creation position.

We are looking for an experienced marketing professional who can lead the creative and strategic direction of our brands while supervising a team responsible for day-to-day execution.

Apply with your resume and examples of previous marketing strategies or successful campaigns.

More detail about Zoi Mediterranean Nomad part of Maya Prestige Group, please visit https://culinaryagents.com/entities/924791-Zoi-Mediterranean-Nomad

To apply for this job please visit whatjobs.com.

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