Performance Marketing Specialist

Remote Full TimeCairo, Cairo, Egypt (Remote)Whitecollars

Role Overview

We are looking for a Performance Marketing Specialist to manage paid acquisition campaigns and continuously improve the relationship between media spend, traffic quality, conversion, and revenue.

What You Will Do

Manage paid digital acquisition campaigns, optimize bids, targeting, creatives, feeds, landing pages, and campaign structures based on statistically meaningful data, and diagnose underperformance in the e-commerce funnel.

Why It Might Be a Fit

This is a hands-on role combining paid media, data analysis, conversion optimization, creative testing, and e-commerce growth. You will work with a team to ensure feed accuracy, resolve Merchant Center issues, and optimize landing pages.

Requirements

  • 2–4+ years of hands-on performance-marketing experience
  • Strong Google Ads and Meta Ads expertise
  • Proven e-commerce advertising experience and strong understanding of ROAS, CAC/CPA, and conversion funnels
  • Experience with campaign optimization, budget management, and GA4 or equivalent analytics platforms
  • Experience running email and WhatsApp campaigns, including audience segmentation and performance analysis
  • Saudi/GCC e-commerce, retail, or home/lifestyle/fashion experience
  • Google Merchant Center, Performance Max, Demand Gen, and product-feed management experience
  • Google Tag Manager, Meta Pixel/Conversions API
  • Snapchat/TikTok advertising experience

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To apply for this job please visit jobs.smartrecruiters.com.

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