Brand Marketing Associate (Influencer Marketing & Partnerships)

Role Overview

The role will drive the brand’s influencer marketing, branded content, and strategic partnership initiatives. You will be responsible for identifying relevant creators, building long-term relationships, developing engaging content collaborations, and executing campaigns that strengthen brand visibility and audience engagement.

What You Will Do

Identify, evaluate, and build relationships with relevant creators across YouTube, Instagram, LinkedIn, X, and emerging platforms. Develop and maintain a structured creator pipeline while identifying opportunities for long-term partnerships.

Why It Might Be a Fit

The ideal candidate is someone who understands the creator economy, has a strong sense of content and storytelling, and can translate brand objectives into impactful creator-led campaigns.

Requirements

• 2–4 years of experience in influencer marketing, brand marketing, content marketing, partnerships, media, advertising, or related roles
• Hands-on experience managing influencer campaigns and creator collaborations from discovery to execution
• Strong understanding of the creator ecosystem across Instagram, YouTube, LinkedIn, and other digital platforms
• Ability to identify relevant creators based on audience quality, engagement, content relevance, and brand alignment
• Strong written and verbal communication skills, particularly in creator outreach, campaign briefs, proposals, and negotiations

Benefits

• 12–20 LPA
• Full-time employment