Senior Product Marketing Manager

Hybrid Full TimeMilan, Lombardy, ItalyWolters Kluwer

Role Overview

We are looking for a Senior Marketing professional who is ready to play a pivotal role in shaping and accelerating the growth of our Digital Solutions portfolio within the Publishing – Product & Marketing Division. You will join a dynamic and collaborative environment where strategic thinking, creativity, and execution excellence truly make a difference.

What You Will Do

As the person responsible for the economic performance of your assigned product line, you will conduct in-depth market analyses, contribute to product development and innovation, define the Value Proposition, and craft compelling storytelling. You will also set sales budgets, design and execute omnichannel marketing plans, manage online and offline communication campaigns, and monitor key business indicators.

Why It Might Be a Fit

You will be entrusted with increasing autonomy, direct ownership of your product line’s performance, and the opportunity to contribute to both strategy and execution. You will have tangible impact, supporting the evolution of a rapidly transforming digital ecosystem.

Requirements

  • Degree in Economics (a Master’s in Marketing & Communication, Business & Management, or Social Media is a plus)
  • At least 5 years of experience in Product or Marketing Management in multinational environments
  • Strong strategic and operational marketing expertise
  • Proven project-management skills with the ability to coordinate cross-functional teams
  • Solid and up-to-date knowledge of digital marketing
  • Excellent analytical, planning, multitasking, and problem-solving abilities
  • Team spirit, strong communication skills, and a proactive, collaborative attitude
  • Hands-on experience with CRM systems, marketing-automation tools (e.g., Eloqua), AI technologies, and AI-based marketing tools
  • Fluency in English (C1 level), both written and spoken
  • Advanced proficiency with the Microsoft Office suite (Excel, PowerPoint, etc.)

Benefits

  • Hybrid model: 2 days per week in the office, 3 days remote
  • Meal vouchers: €8 per day
  • Health insurance: coverage according to the applicable collective agreement
  • Training & development: access to platforms such as LinkedIn Learning and GoFluent, plus certification opportunities
  • Work from Anywhere: up to 20 days per year working remotely within the EU

To apply for this job please visit wk.wd3.myworkdayjobs.com.


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