Role Overview
The role involves developing and executing performance marketing strategies across multiple client accounts, managing a combined monthly advertising budget of ₹50 lakh or more, and optimizing campaigns for business outcomes.
What You Will Do
Key responsibilities include planning and managing campaigns across Meta Ads, Google Ads, YouTube, and other paid media platforms, translating client business objectives into campaign strategies, and identifying opportunities to scale campaigns while maintaining target acquisition costs and business profitability.
Why It Might Be a Fit
The ideal candidate will have 4+ years of hands-on experience in performance marketing or paid media management, with a strong practical expertise in Meta Ads and Google Ads, and hands-on knowledge of GA4, Google Tag Manager, conversion tracking, pixels, and attribution.
Requirements
- 4+ years of hands-on experience in performance marketing or paid media management
- Proven experience independently managing a cumulative monthly advertising spend of at least ₹50 lakh
- Strong practical expertise in Meta Ads and Google Ads
- Hands-on knowledge of GA4, Google Tag Manager, conversion tracking, pixels, and attribution
To apply for this job please visit linkedin.com.
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