Senior Technical SEO Manager

Role Overview

As a Senior Technical SEO Manager, you will own the technical SEO roadmap and the SEO analytics function for xero.com, ensuring Xero is discoverable, measurable and continuously improving across both traditional search engines and AI answer engines.

What You Will Do

Leading a full technical audit of the marketing website across markets, with issues prioritized by business impact, defining and owning the technical SEO roadmap, partnering with engineering and marketing technology to embed technical SEO best practice and deliver fixes, owning the SEO analytics function, building automated reporting and delivering strategic insight.

Why It Might Be a Fit

Deep, hands-on technical SEO expertise, substantial SEO experience, strong SEO analytics capability, hands-on with AI, a systems thinker, strong cross-functional influence.

Requirements

• Deep, hands-on technical SEO expertise across crawl and indexation, internationalisation, rendering, schema markup and site architecture
• Substantial SEO experience, with a number of years in a technical SEO focused role, ideally at a SaaS, technology brand or e brands with complex multi-regional sites
• Strong SEO analytics capability, including building reporting frameworks, with proficiency in tools such as Screaming Frog, Ahrefs and the Google suite
• Hands-on with AI, having built agents, automations or workflows to scale your own work
• A systems thinker who sees how technical decisions ripple across content, product and business outcomes
• Strong cross-functional influence, with a track record of translating technical requirements into briefs that engineering teams can act on

Benefits

• Flexible working environment
• Hybrid and remote arrangements
• Automated workflows with AI agents to scale analysis and accelerate delivery