Role Overview
As a Senior Technical SEO Manager, you will own the technical SEO roadmap and the SEO analytics function for xero.com, ensuring Xero is discoverable, measurable and continuously improving across both traditional search engines and AI answer engines.
What You Will Do
Leading a full technical audit of the marketing website across markets, defining and owning the technical SEO roadmap, partnering with engineering and marketing technology to embed technical SEO best practice, owning the SEO analytics function, and automating technical SEO workflows with AI agents.
Why It Might Be a Fit
You will join Xero’s in-house SEO team, working alongside content marketing, SEO and AEO specialists and reporting to the Head of SEO. The team is AI-native, and you will be one of the people defining the answer engine optimisation for Xero.
Requirements
- Deep, hands-on technical SEO expertise across crawl and indexation, internationalisation, rendering, schema markup and site architecture
- Substantial SEO experience, with a number of years in a technical SEO focused role, ideally at a SaaS, technology brand or e brands with complex multi-regional sites
- Strong SEO analytics capability, including building reporting frameworks, with proficiency in tools such as Screaming Frog, Ahrefs and the Google suite
- Hands-on with AI, having built agents, automations or workflows to scale your own work
- A systems thinker who sees how technical decisions ripple across content, product and business outcomes
- Strong cross-functional influence, with a track record of translating technical requirements into briefs that engineering teams can act on
Benefits
- Flexible working environment with options for both hybrid and remote arrangements across Australia and New Zealand
- Opportunity to work with a team that is AI-native and continuously learning
- Support for continuous learning and testing novel approaches
To apply for this job please visit jobs.ashbyhq.com.

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