Role Overview
Develops, executes, and optimizes multi-channel marketing programs to drive pipeline growth and revenue. Responsible for lead capture and nurture strategy, working closely with Business Development to convert prospects into customers.
What You Will Do
Develops and executes end-to-end inbound and outbound campaign strategy, deploys campaigns across multiple channels, builds and optimizes automated lifecycle workflows, and defines success metrics.
Why It Might Be a Fit
Ideal candidate is analytical, creative, and comfortable operating in a fast-paced, growth-oriented environment. Must have 5–7 years of experience in a dedicated demand generation or growth marketing role, preferably in a B2B environment.
Requirements
- Bachelor’s degree in marketing, business, communications, or a similar field
- 5–7 years of experience in a dedicated demand generation or growth marketing role
- Strong experience with marketing automation (e.g., Marketo, HubSpot, Pardot) and CRM platforms (e.g., Salesforce)
- Advanced proficiency in data analytics tools to evaluate campaign ROI
- Understanding of paid acquisition channels and SEO best practices
- Proven success managing multi-channel demand generation campaigns
- Strong communication, project management and organizational skills including copywriting skills
Benefits
- Employee-focused culture
- Strong commitment to work-life balance
- Remote work
- Flexible vacation & Paid holidays
- Paid family care/sick leave
- Parental leave
- Medical, Dental, Vision + more
- 401k w/match
- Career growth
- Competitive salaries
To apply for this job please visit jobs.dayforcehcm.com.
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