Head of Growth (Trading Card Company)

Role Overview

The Head of Growth owns marketing and go-to-market end to end for a trading card grading company. The role is an executive seat, requiring strategy, numbers, and direction of a full agency team. The first priority is a strong grading relaunch and hitting sales objectives.

What You Will Do

The Head of Growth will own go-to-market strategy, budget and growth numbers, paid acquisition, influencer and creator program, site and conversion, email and lifecycle, organic and community, events and out-of-home, search and AI answers, referrals, and OKRs.

Why It Might Be a Fit

The ideal candidate has executive-level experience owning the growth of a whole marketing function, a track record of scaling a company through a go-to-market strategy, and hands-on performance marketing experience across Meta advertising, influencer marketing, CRO, and email.

Requirements

• Executive-level experience owning the growth of a whole marketing function
• A track record of scaling a company through a go-to-market strategy you built, or founding a company and growing it with strong marketing
• Years of hands-on performance marketing across Meta advertising, influencer marketing, CRO, and email
• Command of funnel math: cost per lead, CAC, conversion by stage, and payback