Director/Manager of CRM & CRO Business Unit

On Site Full TimeParis, Ile-de-France, FranceYotta

Role Overview

The company is a digital marketing consulting agency that accompanies e-commerce brands and media groups. The Director/Manager of the CRM & CRO Business Unit will lead an existing team of six experts, structure the offer, and accelerate the growth of this activity.

What You Will Do

The main missions include economic and commercial development, structuration of the offer and expertise, mission management and client relationship, and management and coordination.

Why It Might Be a Fit

The ideal candidate has at least 7 years of experience in CRM, CRO, or growth, with a strong exposure to conversion and business performance issues, ideally in e-commerce, luxury, or media.

Requirements

  • At least 7 years of experience in CRM, CRO, or growth
  • Strong exposure to conversion and business performance issues
  • Experience in e-commerce, luxury, or media
  • Good mastery of experimentation and A/B or multivariate testing
  • Solid analytical skills and ability to exploit data directly
  • Knowledge of CRO tools, behavioral analysis, e-commerce platforms, and CRM and emailing solutions
  • Good understanding of the GDPR, consent, and their implications on CRM strategies

Benefits

  • Fixed salary of 75/80k€
  • Autonomy to develop the business unit

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To apply for this job please visit linkedin.com.

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