Marketing Manager: Value & Signature

Role Overview

The Marketing Manager: Value & Signature will lead the strategic and commercial growth agenda for KFC South Africa’s Value & Signature portfolios, setting clear portfolio choices and ensuring marketing, innovation, and investment plans strengthen customer relevance, brand equity, and sustainable commercial performance.

What You Will Do

Responsibilities include leading the team responsible for translating portfolio choices into integrated plans, partnering with specialist functions and cross-functional teams to deliver against KFC South Africa’s growth ambitions, and championing disciplined experimentation and evidence-based decision making.

Why It Might Be a Fit

The ideal candidate will have a strong understanding of the South African QSR and broader competitive environment, including emerging propositions, pricing, innovation, and customer behavior, and will be able to translate customer, cultural, and competitive intelligence into implications and choices for the portfolio.

Requirements

• 5+ years of experience in marketing or a related field
• Proven track record of leading high-performing teams and driving commercial growth
• Strong understanding of the South African QSR and broader competitive environment
• Ability to translate customer, cultural, and competitive intelligence into implications and choices for the portfolio

Benefits

• Opportunities for career growth and development