Marketing Events Manager—Geely Auto

Role Overview

The Events Manager is responsible for leading the planning, coordination, and execution of national and regional marketing events for Geely Auto Canada. The role oversees automotive shows, vehicle launches, experiential marketing activations, dealer events, and corporate functions to support brand awareness, customer engagement, and business objectives.

What You Will Do

The Events Manager will lead the end-to-end planning and execution of national and regional marketing events, manage event budgets, oversee external event agencies, and ensure all events comply with Geely’s global brand standards.

Why It Might Be a Fit

The ideal candidate will have a strong understanding of event production, vendor management, logistics, budgeting, and operational planning, with experience managing large-scale events, automotive shows, product launches, or experiential marketing programs.

Requirements

• Bachelor’s degree in Marketing, Event Management, Business Administration, Communications or a related field
• Minimum 4+ years of professional experience in event management, experiential marketing or related marketing functions
• Automotive OEM, agency or automotive event management experience strongly preferred
• Proven experience managing large-scale events, automotive shows, product launches or experiential marketing programs