Marketing Manager OTC

Role Overview

We are looking for a Marketing Manager OTC to develop, implement, and optimize trade marketing and activation strategies to strengthen brand presence and sales development of a selected OTC product portfolio.

What You Will Do

The successful candidate will be responsible for planning, developing, and controlling POS and trade marketing measures, developing target group-specific sales materials, and planning and implementing product launches and marketing campaigns.

Why It Might Be a Fit

The ideal candidate will have 3-5 years of relevant professional experience in the OTC/CHC environment, very good knowledge of the German pharmacy market, and experience in developing and implementing trade marketing measures.

Requirements

• Completed economic studies with a focus on marketing or comparable training
• 3-5 years of relevant professional experience in the OTC/CHC environment
• Very good knowledge of the German pharmacy market and the relevant wholesale and D2P structures
• Experience in developing and implementing trade marketing, POS, and sales activation measures, as well as product launches
• Secure handling of marketing, campaign, content creation, and performance tracking tools
• Sound MS Office knowledge
• Knowledge of OCE, digital communication tools, Power BI, or comparable analytics solutions is an advantage

Benefits

• We have the stability of a large company, live the culture of a startup, and operate in a growing market with perspective.
• A 12-16 month fixed-term employment contract.
• Daily challenges and a steep learning curve for individual development.
• Strong team spirit and transparent communication.
• An international work environment.
• An attractive job offer.
• Location: Remote from all over Germany.

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