SEO Product Manager

Role Overview

As an SEO Product Manager on Zillow’s Traffic team, you’ll join the group that owns search engine optimization (SEO) and generative engine optimization (GEO) across Zillow Group brands. Our mission is to protect and grow the organic visits that bring millions of people to Zillow every month. Senior product managers on the team own the strategy for each major area, and we partner closely with engineering, analytics, content, and marketing to find what moves visibility, prove it through rapid experimentation, and ship it at scale.

What You Will Do

You will own and grow a defined space within the Traffic portfolio, prioritizing the work with the biggest impact on organic visits and AI visibility. You will run SEO experiments at a steady cadence, build and ship with AI coding tools, and scale programmatic and community-driven pages.

Why It Might Be a Fit

This role has a clear path to grow into larger ownership, and you will get to work with a talented team to drive innovation and support customers.

Requirements

• 5+ years of related experience in SEO, growth, product management, or a closely related field
• Solid SEO fundamentals across both technical SEO and content SEO
• Working knowledge of generative engine optimization
• Hands-on experience with AI coding and building tools
• Experience designing and running experiments
• Strong prioritization skills
• Clear, concise communication in writing and in person
• A people-first approach to SEO

Benefits

• Competitive base salary
• Equity awards based on factors such as experience, performance, and location