Digital Marketing Manager

Role Overview

The Digital Marketing Manager is responsible for developing and executing end-to-end digital marketing and e-commerce strategies to accelerate brand awareness, consumer acquisition, conversion, and online sales.

What You Will Do

The role involves developing digital strategies, managing social media and content, working with KOLs and influencers, managing paid media campaigns, optimizing e-commerce and social commerce, and analyzing digital analytics and performance reporting.

Why It Might Be a Fit

The successful candidate will have a proven track record of managing integrated digital campaigns, experience in social media, paid media, KOL/influencer, UGC, affiliate marketing, and e-commerce, and the ability to develop clear management-level performance reports.

Requirements

• Bachelor’s degree in Marketing, Business, Communication, Digital Marketing, or a related field.
• Minimum 7-10 years of experience in Digital Marketing, Performance Marketing, E-commerce, or related roles.
• Proven experience managing integrated digital campaigns from strategy to execution and performance evaluation.
• Strong experience in social media, paid media, KOL/influencer, UGC, affiliate marketing, and e-commerce.
• Experience managing digital agencies and marketing budgets.
• Proficient in Excel and PowerPoint with the ability to develop clear management-level performance reports.

Benefits

• Opportunities for growth and development
• Flexible work arrangements
• Total Rewards program to support overall well-being