Performance Marketing Analyst

Role Overview

As a Performance Marketing Analyst at Zuora, you will develop and execute comprehensive paid marketing strategies to drive qualified demo requests, optimize campaigns, and improve efficiency across reach, engagement, conversion, cost, and pipeline outcomes.

What You Will Do

Your responsibilities will include creating and optimizing campaigns across LinkedIn Ads, Google Ads, and other relevant platforms, managing campaign budgets, and building repeatable campaign processes.

Why It Might Be a Fit

You will work collaboratively with Sales and cross-functional partners to improve outcomes, test thoughtfully, and learn quickly. You will be comfortable owning details while keeping sight of the broader pipeline and revenue objective.

Requirements

• 3-5 years of experience in B2B SaaS paid marketing, with demonstrated success in demand generation
• Proven track record of managing and optimizing campaigns across LinkedIn Ads, Google Ads, and other B2B platforms
• Strong experience with marketing analytics tools (Google Analytics, LinkedIn Campaign Manager, Google Ads)
• Understanding of B2B SaaS funnel dynamics, attribution, conversion optimization, audience strategy, and budget allocation
• Strong project management skills and the ability to manage multiple campaigns, stakeholders, priorities, and deadlines
• Data-driven approach with strong analytical and problem-solving abilities

Benefits

• Competitive compensation
• Variable bonus and performance-based reward opportunities
• Retirement programs
• Medical, dental, and vision insurance
• Generous, flexible time off
• Paid holidays
• Wellness days
• Paid parental leave
• Learning & development stipend
• Opportunities to volunteer and give back
• Mental wellbeing resources and support