Head of Demand Generation

Role Overview

The Head of Demand Generation owns the engine that turns marketing investment into qualified pipeline across three product motions. You’ll lead demand generation programs end-to-end, working hand-in-hand with Sales, Developer Relations, and Content to make sure every campaign and channel is measured against one outcome: pipeline and revenue impact.

What You Will Do

You’ll build and lead a small, high-performing team, partnering closely with the Head of New Business, the BDR team, and the Head of Revenue Operations to align messaging and lead handoff. You’ll define, track, and report on pipeline and revenue metrics (MQLs, SQLs, pipeline generated, conversion rates, CAC, ROI) by funnel to the CMO and senior leadership.

Why It Might Be a Fit

If you’re a data-driven marketing leader who thinks in pipeline, not just impressions, and you’re comfortable running multiple playbooks in parallel, this is your opportunity to own demand generation at a fast-growing data extraction company.

Requirements

• 8+ years in demand generation, growth marketing, or revenue marketing, with at least 2 years in a management role
• Proven track record building and scaling demand generation programs across more than one funnel type (self-serve/PLG and enterprise)
• Deep hands-on expertise in Google PPC and SEO, with working knowledge of or demonstrated interest in AEO
• Strong command of pipeline and funnel metrics, and the ability to tie marketing activity directly to revenue outcomes, by funnel
• Experience partnering closely with Sales/BDR teams on messaging, lead handoff, ABM, and outbound support
• Hands-on experience with marketing automation platforms, and comfort working inside a CRM
• Demonstrated ability to manage and forecast a demand generation budget across multiple motions
• Excellent communication and cross-functional collaboration skills
• High level of analytical rigor, with the ability to turn campaign data into clear, actionable recommendations

Benefits

• Become part of a self-motivated, progressive, multi-cultural team
• Have the freedom & flexibility to work remotely
• Get the chance to work with cutting-edge open source technologies and tools