Brand Marketing Manager, AWC Digital Studios

On Site Full TimeCalifornia, United StatesAlo Yoga

Brand Marketing Manager, AWC Digital Studios position leads culturally relevant marketing strategies to drive platform growth and member acquisition among next-generation consumers.

Requirements

  • 6–8+ years of experience in brand marketing, influencer marketing, social strategy, growth marketing, or integrated campaigns.
  • Proven success building culturally relevant, digital-first campaigns that drive brand growth and measurable business impact.
  • Strong experience leading cross-functional marketing initiatives across influencer, social, paid media, PR, CRM, and creative teams.
  • Deep understanding of Gen Z and Millennial consumer behavior, digital culture, and social platforms including TikTok, Instagram, YouTube, and emerging channels.
  • Strong understanding of creator ecosystems, influencer partnerships, and community-led marketing strategies.

Benefits

  • PTO policy
  • Performance bonuses
  • Long term incentives

To apply for this job please visit boards.greenhouse.io.


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