Asana Marketing is hiring a Senior Product Marketing Manager to own the GTM strategy for our new products, working with Product to launch new features, arming Sales with the tools to win deals, and collaborating with partners to generate market momentum.
Requirements
- Define and own the end-to-end go-to-market strategy, partnering closely with the Integrated Campaigns team to drive measurable business results.
- Develop and maintain messaging and positioning that articulates how new applications serve enterprise needs and solve complex problems for technical personas.
- Drive high-impact product launches that generate market momentum, ranging from flagship releases to incremental feature updates.
- Equip Sales and Success teams to win by creating high-quality enablement materials, including battlecards, pitch decks, and customer stories.
- Act as the connective tissue between Product, Partnerships, and Sales to ensure product-market fit and roadmap alignment.
- Analyze performance data and customer feedback to refine positioning and proactively identify new growth opportunities.
Benefits
- Mental health, wellness & fitness benefits
- Career coaching & support
- Inclusive family building benefits
- Long-term savings or retirement plans
- In-office culinary options to cater to your dietary preferences
To apply for this job please visit www.asana.com.
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