Social Media and Digital Marketing Specialist

We are seeking a versatile and results-oriented Social Media & Digital Marketing Specialist to support a leading Finance and Automotive Brokerage. This is a Marketing Generalist role designed for someone who can balance the creative side of organic social media with the data-driven side of paid advertising.

Requirements

• Schedule and post organic content, managing a consistent content calendar for Facebook and Instagram.
• Set up, monitor, and optimize Meta campaigns.
• Implement A/B testing on ad creatives, copy, and audiences to measure performance and improve results.
• Assist in creating engaging captions, hashtags, and visuals using Canva (utilizing existing templates).
• Utilize basic video editing skills to create simple, engaging multimedia content (Reels, Stories, or GIFs) for social feeds and ads.
• Set up email marketing campaigns and design high-converting landing pages.
• Draft compelling copy for social posts, emails, and various marketing materials tailored to the finance and automotive sectors.

Benefits

• Generous Paid Time Off
• 401k Matching