Marketing Manager, Consumer Shows

On Site Full TimeToronto, Ontario, CanadaBlue Ant Media

Blue Ant Media is looking for a Marketing Manager, Consumer Shows to lead the marketing strategy for its portfolio of 11 consumer shows. The ideal candidate will have 5+ years of experience in event marketing, consumer marketing, or a related field, and a strong understanding of how to build a clear value proposition and translate it into compelling messaging.

Requirements

  • 5+ years’ experience in event marketing, consumer marketing, media, live experiences or a related field
  • Experience developing creative campaigns that drive ticket sales, attendance, audience engagement or consumer action
  • Demonstrated ability to leverage data and consumer insights to inform strategy, define clear value propositions, and shape impactful, audience-focused messaging
  • Strong understanding of how to build a clear value proposition and translate it into compelling messaging
  • Experience leading creative briefs and working with designers, writers, producers, agencies or internal creative teams
  • Strong organic social media instincts, including content planning, platform trends, influencer opportunities and community engagement
  • Experience with email marketing, content calendars, promotional campaigns and audience communications
  • Comfort supporting B2B marketing needs, including sales materials, sponsorship support, exhibitor communications or partner toolkits
  • Strong project management skills and the ability to manage multiple brands, shows and deadlines at once
  • Excellent writing, editing and communication skills
  • Collaborative working style and comfort partnering with Show Directors, Sales, Creative, Operations, Data, Communications and external partners
  • A proactive, solutions-oriented mindset and the ability to make smart decisions in a fast-moving environment

Benefits

  • Generous Paid Time Off
  • 401k Matching
  • Retirement Plan

To apply for this job please visit jobs.dayforcehcm.com.


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