Principal Product Marketing Manager (Fixed Term Contract)

Role Overview

Coupang Intelligent Cloud (CIC) is building a high-performance AI Cloud platform. We are looking for a hands-on Product Marketing Manager to help bring CIC products to market across APAC. This role will focus primarily on product positioning, messaging, product launches, sales enablement, competitive positioning, and customer-facing product content.

What You Will Do

Develop clear positioning, messaging, and value propositions for CIC products and capabilities. Translate complex AI infrastructure and cloud technologies into compelling customer and business benefits. Own product marketing activities for new products and major product launches.

Why It Might Be a Fit

This is an individual contributor role for someone who has done B2B technology product marketing before and can independently own execution from strategy through delivery. You will work closely with Product, Sales, Solutions Architecture, and Customer Experience to translate complex technical capabilities into clear customer value and equip our commercial teams to effectively position and sell CIC products.

Requirements

• 7+ years of experience in B2B product marketing, preferably in cloud, AI, infrastructure, SaaS, developer platforms, or enterprise technology.
• Demonstrated experience bringing technical products to market.
• Experience working across APAC markets, with the ability to adapt product positioning and GTM materials to different regional audiences.
• Strong experience developing product positioning, messaging, launch materials, and sales enablement.
• Ability to understand complex technical products and communicate their value clearly to different audiences.
• Experience working cross-functionally with Product, Sales, and technical teams.
• Strong written and verbal communication skills in English.