Marketing Manager

The Marketing Manager is responsible for developing and executing integrated marketing strategies that drive exhibitor, delegate, sponsor, and visitor acquisition across the event portfolio.

Requirements

• Develop and execute integrated marketing campaigns across the event portfolio.
• Manage campaign timelines, critical paths, and marketing budgets.
• Oversee event websites, digital platforms, mobile applications, registration systems, and third-party integrations to ensure optimal user experience and functionality.
• Manage and optimise multi-channel marketing campaigns across digital and traditional platforms including email, social media, PR, paid media, SEO/SEM, website, outdoor, print, and partnerships.
• Monitor, manage, and report on marketing budgets, campaign performance, and marketing ROI.
• Build, maintain, segment, and optimise event databases to support targeted and mass marketing campaigns while ensuring data quality and compliance.
• Manage relationships with media partners, associations, agencies, and suppliers, including negotiating barter and promotional agreements.
• Coordinate the development and production of marketing collateral and provide onsite marketing support during events.

Benefits

• Competitive salary
• Benefits package