Global CRM & Lifecycle Marketing Manager

Role Overview

This role owns everything we say to a client between the moment they first raise their hand and the moment they place their first trade. You will design, build, send and continuously improve every automated and campaign communication across four funnel stages.

What You Will Do

Design, build, and send automated and campaign communications using Salesforce Marketing Cloud. Manage audience, segmentation, entry, and suppression logic. Own WhatsApp marketing end-to-end.

Why It Might Be a Fit

Proven hands-on experience building multi-step nurture journeys and automated flows in Salesforce Marketing Cloud. Strong practical experience with Journey Builder, Automation Studio, Email Studio, Content Builder, Data Extensions, and SQL for segmentation.

Requirements

• Proven hands-on experience building multi-step nurture journeys and automated flows in Salesforce Marketing Cloud
• Strong practical experience with Journey Builder, Automation Studio, Email Studio, Content Builder, Data Extensions, and SQL for segmentation
• Demonstrable experience running WhatsApp as a marketing channel, including opt-ins, template approvals, and the 24-hour service window
• Experience owning conversion performance, with clear examples of baseline results, changes made, and measurable outcomes
• Solid knowledge of email deliverability, consent, and data-protection requirements across multiple jurisdictions
• Fluent English, written and spoken

Benefits

• Welcoming, young, and multicultural team with approachable leadership
• Ability to contribute to dynamic business at a growth phase
• High level of autonomy, support of ideas, and putting your expertise into the best practices for the company
• Continuous personal development, training budget, growth with the company, and opportunity to learn from industry leaders
• Competitive remuneration, regular salary reviews, and performance-based incentive schemes
• Vibrant company life: from team activities to global celebrations