Senior Performance Marketing Manager

Freddie’s Flowers is looking for a Senior Performance Marketing Manager to lead the growth across PPC, SEO, Meta, and Affiliates in the UK & DE, and develop a cohesive performance roadmap to build a resilient and diversified marketing mix.

Requirements

• Develop a cohesive performance roadmap to scale channels outside of Meta
• Take full ownership of Meta accounts and campaign setup, daily optimization, and scaling spend
• Lead the Paid Search & SEO strategy and manage Paid Search & SEO accounts
• Act as the primary owner of the Affiliate Agency relationship and ensure the channel is contributing incremental value
• Mentor and develop two direct reports
• Own the performance marketing budget and ensure month end processes with Finance and quarterly and annual forecasting
• Leverage a strong analytical background to dive deep into complex datasets and manage attribution modeling
• Be responsible for pushing the boundaries of the website and working with direct reports and product team to tailor and optimise pages

Benefits

• Option to buy extra holiday days
• Discounted flowers for friends/family
• WFH (where applicable)
• Learning and Development Support
• Cycle to work scheme
• Employee Assistance Programme
• Discounted gym membership
• Cash plan with Medicash
• Health and wellbeing sessions with The Mind Clinic
• Team socials and events